A five stage design to turn
digital activity into measurable growth
⚑ Research |⚑ Audience |⚑ Competitors | ⚑ Business objectives
↓
⚑ Positioning |⚑ Goals |⚑ Strategy |⚑ KPIs
↓
⚑ Brand |⚑ Website |⚑ Content |⚑ Campaign assets
↓
SEO | Social | Paid media | Content distribution
↓
⚑ Landing pages |⚑ Funnels |⚑ Lead generation |⚑ CRO